Arooba Khalique is the Executive Assistant at HOF Capital. She supports leadership with business planning, strategic initiatives, and day-to-day operations for the team.
Before joining HOF, Arooba provided administrative support to the executive team at WME (William Morris Endeavor); which included client relations for digital talent in sports, entertainment, automotive, and gaming. Prior to that, Arooba has worked at Warner Bros Discovery as a Linear Account Coordinator, managing commercial schedules and client campaigns for CNN. She also held a key role at the International Documentary Association (IDA) as an Awards Associate Coordinator, where she oversaw the planning and execution of award events.
Arooba holds a Bachelor’s Degree in Film productions and Media from University of Southern California.